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About Us

More than 30 years we have been dazzled with diamonds and everything that is connected to it. We have been gathering all the necessary information and experience in order to become an independent company that specializes in diamonds and jewelry.

In 2008 the YB Soul was founded in Ramat Gan, Israel, and today we are proud to be one of the leaders in the jewelry field. Our team are professional experts who are devoted and passionate to this industry.

But our goal is to be competitive in the online diamonds’ market. We want to make it easy and affordable for you to buy your favorite pieces of jewelry without leaving the home and saving your money. We want to live up to your trust and respect.

People Are The Heart of YB Soul

Our philosophy is to focus on building long-term relationships, both within our own team and with our customers. We do our best to exceed all your expectations and desires while offering the best-selected diamonds and gemstones handcrafted in high quality material by our jewelry masters.

Our Jewelry is our Glory!

We are proud to present our Diamond Engagement and Wedding Rings that are tried-and-true by our experts before shipment. We check and select the diamonds by ourselves so you can be sure that each of our jewelry pieces meet all international standards.

Our experts are taking into account all your individual wishes to create the special piece of a great value. We are proud of the fact that our masters can create the jewelry of any style or design just looking at the photo or sketch you can send to us, even if it is an Engagement Ring of Queen Victoria;)

We contribute a huge experience to design exclusive jewelry, no matter what color or clarity grade you prefer.


Best Customer Service and Expert’s Tips

We are a young and friendly team. We love to share our experience and knowledge about everything that sparkles. That is why we made a great effort to create a dream-team who will lead you through all the stages: from choosing a diamond and a perfect set for you to making a purchase on our YB Soul Online Shop. Moreover, our service doesn’t stop on this. We are always waiting to hear about your impressions and looking forward to see your pics.

Fast & Secure Shipping, Certificates GIA, Free Returns

We have built trust and credibility among our new and loyal clients in Israel, the USA, Eorope and the Middle East Cointries. We deliver fast and secure whether it is New York or California, Florida or Colorado, Europe or Middle East. Every shipment is insured. We offer both YB Soul, IGL and GIA Certifications and also free returns or exchanges within 35-days.


Questions You Like The Most

Do you accept custom orders for engagement rings?

Of course, we do! We listen to every client’s idea and wish to make an engagement ring that exceeds all your expectations. Moreover, we will accept your own sketch or a picture and handmade the exact jewelry piece that sparkles and gives joy to its owner.

How can I match the perfect wedding ring for me?

We have a great collection of diamond wedding rings for women and men and also ring sets. Our supportive team will help you to choose your special band according to your budget and preferences.

Is there other fine jewelry you sell?

Our huge variety of choices of diamond jewelry won’t leave anyone indifferent. In our online shop you can find unique and stunning gifts for any occasions: diamond and gemstone earrings, bracelets, pendants and necklaces; jewelry in vintage, classic, modern or designer styles; handcrafted in white, yellow, rose gold or platinum.

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